Dr. Joseph Michelli, Ph.D. - Service and The Zappos Experience
During his talk, Dr. Michelli spoke about the importance of customer service and what it really means to serve. As an example, he told the audience about his experience at the hotel downtown where he was staying. He was able to check out a guitar from Gibson Guitars across the street and play it in his room. This nicely illustrated his point on the importance of business working to enhance their clients experience. He also mentioned that our brand is really “what others are saying when we are not around.” Overall, Dr. Michelli gave some informative, useful, and creative insight as to what it really means to "serve" your clients. Breakfast Club event photos taken by Donny Granger and Creation Studios creationstudiosgallery.com For more information about the Lipscomb & Pitts Breakfast Club, please see: www.lpbreakfastclub.com Event photos compliments of Creation Studios |




