Head in the Cloud: Creativity Today
The cloud has become advantageous for many businesses. Because of the massive amounts of information that can be stored in the cloud and the prevalence of tablets in our lives, creative businesses have greatly benefitted. The cloud gives people in creative industries an edge they didn’t previously have. It may not be obvious how creative businesses have improved due to the cloud, so here are just a few ways they have changed.
Portfolios You used to have to carry heavy portfolios when meeting with clients. Those portfolios were limited to the amount of work you could carry within. Portfolios, when stored in the cloud, are not limited to physical size. You can organize your past work into categories that fit the needs of different clients. By accessing your portfolio quickly on a tablet, you can share your work more easily and this can lead to more opportunities.
Creative Collaboration Collaboration once was a word that had spatial limitations. You could easily work with individuals in your immediate vicinity, but working with someone across the globe was time intensive and difficult. It required sending huge files back and forth, often leading to duplicate copies and confusion. Now, you can work on the same file simultaneously with only one copy being updated. By dropping the previous restrictions, creative collaboration has not only become easier, but faster as well.
Brainstorming Similarly, the cloud has improved the way groups brainstorm together. By creating mind maps in the cloud, everyone can work on a concept together. By accessing the mind map on a tablet or other mobile device, you can get opinions from colleagues and update the shared file with ease. Breaking down the distance barrier allows skilled people who previously could not contribute to do so.
With the expansiveness of the cloud and the mobility of the tablet, there are almost no limitations to where creativity can happen.
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